Eyewitness News

EWN is Primedia’s award winning news gathering unit. It feeds breaking news and stories to all of their stations while also maintaining a stand-alone web presence. Swipe iX was tasked with designing EWN’s mobi site and native mobile applications for both iOS and Android operating systems.

We delivered a more contemporary design and brought in stronger functionality, while effectively integrating with the news service’s already robust CMS. As a result, EWN is able to deliver breaking news alerts, traffic, weather, content galleries, social interaction and streaming audio via solutions specifically developed for mobile.

The native apps were developed for both Android and iOs devices to take advantage of the built-in strengths and design best practices of each system. Swipe iX’s understanding of the South African mobile market and knowledge around the capabilities of both feature phones and smart phones was critical in the way that the project was approached, and enabled us to create unique experiences that catered to the entire spectrum of functional capability.